Caterer and Hotelkeeper – 6255
01 January 2000
Market Intelligence
ON-TRADE purchasers of 1.5-litre, 3-litre and 4.5-litre bottles of Famous Grouse have the opportunity to collect the caps of the bottles which they may exchange for a range of specially produced luxury items including Swiken golf clubs, picnic hampers and silk scarves.
The caps which are coloured according to the size of the bottles have a points value which accumulate to the value of items in a special catalogue. The promotion, which continues until the end of September, is called the Famous Grouse Club. Information from Marcie J Bell (0738) 21101.
