Cider brand Rekorderlig to open pop-up winter bar in Truman Brewery
Swedish cider brand Rekorderlig is to open a winter pop-up bar in east London's Truman Brewery, completed with real pine trees, foliage and Scandinavian DJs.
The bar, open from 26 October to 6 November, will offer Rekorderlig's full range of Swedish ciders, including its winter cider - an apple, cinnamon and vanilla blend that has received triple the amount of investment for the 2012 season. There will also be a choice of unique Rekorderlig cocktails, which have been created by award-winning mixologist Michael Stringer.
Rekorderlig senior brand manager Nicol Mason said: "Bar-goers will be treated to a really unique experience; from the trees they sit among to the food they taste and the music they hear. Attendees will also be the first to sample our new Rekorderlig cocktails. We hope it will be the number-one destination bar to celebrate the start of winter in the city and elongate the cider-drinking season."
Rekorderlig has joined forces with London-based Scandinavian caterer Norse by Norswest (NXNW) to provide dishes for attendees, including elk sausage rolls, Västerbotten cheese croquette topped with cloudberry chutney and traditional Swedish meatballs.
By Neil Gerrard
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