Tomorrow's guest will seek out unique experiences, expect to be recognised and will be more demanding than the guest of today.
That's according to a survey of hundreds of hoteliers worldwide by hotel management systems IDeaS, Revinate and SiteMinder which revealed where experts think technology will be heading in 2020, in order to better respond to customer needs.
Results suggested that guests will use mobile as their primary way of interacting with hotels in 2020; from the initial search, to booking, during their stay and even at the post stay stages of the guest cycle.
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