Molson Coors sees fourth quarter UK sales growth
US brewing giant Molson Coors has seen pre-tax earnings grow 24% in the UK for the fourth quarter of 2010, while its flagship brand, Carling lager, grew its market share 0.4%.
The company, which recently bought Sharp's, brewer of Doom Bar, for around £20m, also saw net sales growth of around 11%.
Molson Coors also added Blue Moon, Singha and Corona to the portfolio of its beers and also acquired William Worthington's Brewery.
Mark Hunter, chief executive of Molson Coors in the UK & Ireland, said: "2010 saw us stay true to our value-over-volume strategy, building our brands with improved investment and introducing value-enhancing innovations. We closed the year with final-quarter share growth on the UK's best-selling lager brand, Carling, and we have opened 2011 with the addition of Sharp's Brewery, cementing Molson's Coors claim to have built the UK's most diverse beer portfolio."
Molson Coors buys Doom Bar brewers Sharp's >>
Women set to save the British pub, survey claims >>
Bass beer brand up for sale >>
By Neil Gerrard
E-mail your comments to Neil Gerrard here.
Caterersearch.com jobs
Looking for a new job? Find your next job here with Caterersearch.com jobs
|
