Vodka's new best friend

22 September 2003 by
Vodka's new best friend

Schweppes MIXsch from Coca-Cola Enterprises Ltd (CCE) is a new light, fruity and sparkling mixer, in three flavours - Cranberry Spice, Capsicum Lemon and Calamansi Orange.

It can be served with vodka, but also mixes well with other white spirits or dark rum.

Available in 200ml glass bottles.

The new launch is being supported with national marketing activity, including a sampling programme in over 250 bars across the country, focusing on 25 to 35 year olds. Display materials will link MIXsch to vodka, using the strapline "Vodka's new best friend".

Ben Reed, mixologist and cocktail guru, now part of IP Bartenders, says: "MIXsch brings bartenders new versatility and is the perfect ingredient to provide a refreshing twist to some classic drinks."

Coca-Cola Enterprises Ltd

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking