Conveyor belt sushi chain Yo! Sushi is to launch a new pop-up street food and sushi concept at Boxpark in Croydon.
Launching on 27 April, the menu features bold street food dishes from across Japan, including pork ramen roll “ramen-in-a-roll”, crispy panko chicken-thigh sandwiches “katsu sando” and Osaka’s number one street food “takoyaki”.
The dishes have been devised by executive chef Mike Lewis and inspired by his regular trips to Japan and sustainability has been a major consideration, with the fish 100% responsibly sourced, while the menus are made from recycled paper, all of the packaging is recyclable, and the menu aspires to zero food waste.
Other dishes include: the hirata donut (soft serve ice-cream with donut pieces, kinako soy bean powder, pistachio and miso caramel); pork belly teriyaki; and salmon and orange ponzu tataki.
Lewis said: “YO! Boxpark is the perfect place for us to explore our izakaya (Japanese pub) inspiration, allowing us to innovate and introduce playful sharing style dishes. From sushi to street food we are bringing dishes like ponzu tatakis, Japanese fried chicken wings, the katsu sandwich and even a whole tonkotsu pork ramen in a sushi roll, along with Japanese beers and One Cup sake. It’s all the type of food and drink that can be enjoyed and shared in the communal eating area, just like the back streets of Japan.”
Robin Rowland, CEO, said: “This is a really exciting development. Kaizen – constant innovation – has always been fundamental to YO! as a brand. Back in 1997, when we launched our first restaurant, we introduced the UK to a whole new way of enjoying food with conveyor belt sushi. This pop-up at Boxpark Croydon is just another example of how we continue to evolve, and gives us the opportunity to change up the way we engage with our customers and share the latest food trends from Japan.”
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