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Restaurant and shisha lounge rapped for advertising tobacco products

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Restaurant and shisha lounge rapped for advertising tobacco products

A restaurant and shisha lounge has been rapped by the Advertising Standards Authority (ASA) for publicising tobacco products in promotional materials.

On 23 April 2018 the website of Beirut Nights in north west London featured a page including a menu of its shisha products, titled “the best shisha in London”.

Text on the page stated: “Beirut Nights in Park Royal offers the best Shisha in London. With high quality and authentic Al Fakher and Starbuzz tobacco with heated outdoor seating, ideal for the perfect night out with friends or family. Enjoy the culinary delights of the best Lebanese restaurant in London and finish your meal with a relaxing smoke of high quality flavoured tobacco in a relaxed, ambient environment. We offer the following range of Shisha flavours.”

The ASA said the page breached rules around the advertising of tobacco products and has ruled that it must not appear again in this form. The restaurant has also been told that future promotional materials must not publicise tobacco-containing shisha.

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