Some 755 million food deliveries were made in 2018, an increase of 210 million - or 39% - since 2015, according to the NPD Group. And the numbers continue to grow. Zonal's latest GO Technology report, a quarterly survey by CGA that tracks the hospitality technology trends of 5,000 UK adults, identified that 28% of British consumers are now ordering more food deliveries than they did a year ago, with 44% of those using online channels.
Click and collect is also emerging as a potential revenue driver for hospitality operators. The GO Technology report found that 35% of consumers see it as a convenient way to pick up a meal when there's no time to prepare food and 40% as a good alternative to a traditional takeaway when travelling home.
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