The opening of Norma this week marks the first standalone restaurant from the newly launched Stafford Collection. Fiona Sims talks to COO Stuart Procter and culinary director Ben Tish about their ambitious plans for the group
Earlier this week, a new restaurant called Norma opened on London’s Charlotte Street. From noon, it offers an all-day menu running through to last orders at 10.30pm, seven days a week. The menus feature dishes that are Sicilian-inspired, drawing on the Moorish influences on the island. So far, so London, you’re probably thinking. But Norma isn’t an individual venture or a restaurant group-backed opening. This is the first standalone restaurant from the folks behind the five-red-AA-star hotel, the Stafford London in Mayfair.
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