Amsterdam-based Eden Hotels has announced the launch of the Zien Group, a parent corporate company that it said will accelerate its growth ambitions in Europe and the UK.
Billy Skelli-Cohen, who has been chief executive of Eden Hotels since May, plans to invest over £40m worth of capital into its existing portfolio of 14 hotels across the Netherlands, which will go towards refurbishing some properties.
A further sum of investment dedicated towards the active expansion of the business in Europe and the UK is to be announced.
The Zien Group also aims to create a new brand of independent hotels.
Eden Hotels was founded by the Dijkstra family in 1947 and its portfolio includes the Lancaster Hotel Amsterdam, Jan Luyken Hotel and Holiday Inn Eindhoven.
In December 2021, KSL Capital Partners, a private equity firm specialising in travel and leisure, acquired a majority stake in the business.
Skeill-Cohen said: "The support and investment from KSL and the Dijkstra family allow us to unlock potential by elevating the hotels in our portfolio and enabling our plans to grow across Europe and the UK. This marks the start of a transformational moment for our group and our team – it's incredibly exciting and I am thrilled to be part of it."
In April, KSL Capital Partners acquired the parent company of the Pig Hotels.
Eden Hotels is a completely separate business to the Eden Hotel Collection in the UK, which runs six luxury properties including Bovey Castle in Devon.