CitizenM to open fourth London hotel in Victoria

20 August 2019 by
CitizenM to open fourth London hotel in Victoria

Trendy Dutch hotel chain CitizenM is set to open a fourth London property in Victoria after demolishing the former Press Association offices.

The 226-room, 10-storey hotel is set to open at 292 Vauxhall Bridge Road in 2021, with construction of a new building due to commence in May 2020.

The demolition of Denison House will begin in November 2019 and the hotel will be built using CitizenM's modular construction method; each of the rooms will be put together and furnished in an offsite factory and then moved to the site to be assembled.

Klaas van Lookeren Campagne, chief executive of CitizenM, said: "We are excited to have completed this transaction after securing planning consent in a prime location in Westminster. With three hotels already operating successfully in London, this new property will offer a fantastic addition to our existing portfolio and confirms our commitment to expand further in London's most desirable neighbourhoods."

The hotel's interiors will be designed by Amsterdam-based Concrete and will feature Vitra furniture. Guest rooms will include king-sized beds, rain showers and large flat screen TVs.

The new hotel joins sister properties in Bankside, which opened in 2012, Tower of London (2016) and Shoreditch (2016).

CitizenM was advised by its retained agent in London, Kingly Partners.

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking