Catering Academy wins £1m foodservice deal with CPM

Catering Academy has won a three-year foodservice and hospitality deal with field marketing agency CPM.

Worth in excess of £1m over the full term, the contract will see Catering Academy cater for 800 customers across two CPM sites, in Thame and Warrington. It will deliver a 90% fresh food service, revamped coffee and deli bar services and additional grab and go facilities.

The caterer saw off 15 rival operators to win the competitive tender and said it was Catering Academy's "acute understanding" of CPM's requirement for a balanced offer of "quality food, service and value for money" that saw it successful.

As a marketing business, CPM will be involved with each stage of the marketing and development process, assisting with the positioning of bespoke signage and point of sale material.