Hotelympia's Innovation Awards highlight the best new products

Hotelympia is set yet again to showcase the most ground-breaking new products in hospitality, with the inclusion of the show's Innovation Awards for 2014.

An integral part of the UK's biggest hospitality trade show, the awards provide exhibitors with a high-profile platform for recognition throughout the four-day event from the 28 April to 1 May 2014 with a new dedicated area within the show.

Successful finalists will receive feedback from Hotelympia's team of Innovation Idols including Nick Sandler, creative chef for Pret A Manger, Vanessa Brady, president of SBID, Adam Marshall, chief executive of London-based pub and bar group, Grand Union and Hayden Groves, 2013 National Chef of the Year.

Simon Richards of Burgess Furniture, a 2012 finalist in the Tabletop & Design category, added: "Being a finalist really helped raise the profile of our company, while the feedback from the Innovation Idols was crucial as people respect their knowledge - we were definitely motivated by their enthusiasm for our product.

"If you think you have a great product that stands out from the competition, the exposure and editorial are well worth the effort.

Hotelympia's Innovation Awards are only open to Hotelympia exhibitors. To enter your product(s) go to: www.hotelympia.com/innovation