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Jamie Oliver tells MPs to be ‘big and bold' on sugar tax

20 October 2015 by
Jamie Oliver tells MPs to be ‘big and bold' on sugar tax

Celebrity chef Jamie Oliver has urged Government ministers to be "big and bold" by introducing a tax on sugary fizzy drinks.

Oliver has been campaigning for a levy to be introduced in the forthcoming child obesity strategy.

Speaking in front of MPs at a House of Commons Heath Committee, Oliver said a tax would be the "single most important" change that could be made, according to the BBC.

A sugar tax could raise an estimated £1b a year, although ministers have indicated that one would not be introduced.

But Oliver, who has helped garner 150,000 signatories to a petition in favour of the idea, argued: "We should be big and bold. Who is running the country? The businesses who are profiting from ill health or is it us?"

In a statement, the Department of Health said: "The government has committed to a tax lock to avoid raising the cost of living and to promote UK productivity and economic growth.

"The causes of obesity are complex, caused by a number of dietary, lifestyle, environmental and genetic factors, and tackling it will require a comprehensive and broad approach.

"As such, the government is considering a range of options for tackling childhood obesity."

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