Lifetime calls on hospitality to use apprenticeships to help young out of unemployment

21 June 2012 by
Lifetime calls on hospitality to use apprenticeships to help young out of unemployment

A leading vocational training provider has called on the hospitality industry to help offer young people a route out of unemployment by developing their skills through apprenticeships.

David Grant, business manager at Lifetime, which trains more than 15,000 learners a year, said that the hospitality industry was waking up to the important role it had to play in helping to meet the Government's pledge to get 500,000 young people into apprenticeship schemes this year.

"At a time of sky-high youth unemployment, and growing concern about how this will impact on society going forward, hospitality has a key role to play in terms of offering young people a route into employment and a way of developing their skills so their career can progress," Grant said.

"We deliver role-relevant, industry-endorsed qualifications to help people take their career forward - a growing number of employers are recognising the benefits of our approach and harnessing our training skills."

The call came after world-renowned business, golf and leisure resort the Belfry in Sutton Coldfield, West Midlands, enlisted Lifetime's training expertise to offer new employees the chance to undertake an apprenticeship as part of their induction training plan.

Lifetime has also recently appointed Alex Khan as its chief executive. Khan has worked in the training sector for the past 12 years, most recently as managing director of Babcock International Groups' Education and Training business.

Khan said: "I am very pleased to join Lifetime at a time when vocational training and employability skills are so sought after by business, and when investment in young people is key to the social and economic health of UK plc. With youth unemployment still exceeding one million, a demand-driven approach to training and functional skills is a priority."

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