Hospitality Action's second London to Paris Cycle Challenge has seen five new recruits join its ranks after Dinner by Heston Blumenthal executive Ashley Palmer-Watts was reported as having signed up earlier this year.
Andrew Stembridge, 2010 Hotelier of the Year Catey winner and managing director of Chewton Glen and Clivedon House, Jonathan Raggett, managing director of Red Carnation Hotels, Danny Pecorelli, managing director at Exclusive Hotels, Geoffrey Wild, deputy manager of The Milestone Hotel and Gregor Ritchie, head of consultancy at Exclusive Hotel Management will now take part in the ride, which, despite beginning and ending in a capital city, will take in countryside scenery on both sides of the Channel.
The bike ride takes place 4-7 October and hopes to raise over £20,000 for the industry charity, with each participant asked to raise at least £1,150 per place. There are two routes available, from 234 miles to 300 miles, with both finishing at Paris's iconic Arc de Triomphe.
The trade charity for the hospitality industry, Hospitality Action last year spent over £430,000 on supporting past and present employees unable to work or otherwise struggling.
Anyone working in the hospitality industry can sign up to ride.