Hospitality Action is calling on industry workers to become "action heroes" for a week to raise money for the charity.
As part of Hospitality Action Week (18-24 May), participants are invited to wear their pants over trousers - à la Superman - to raise money.
But, the fun doesn't stop at pants, industry workers might want to set up a charity football match, put their singing talents to the test with a karaoke evening, or run a hoolahoop contest.
How to get involved:
- Visit www.hospitalityaction.org.uk and register your details for your fundraising pack.
- Nominate a Hospitality Action Hero ‘champion' for your organisation - this person will be your organisation's main point of contact for Hospitality Action Week
Send photos of yourself or your colleagues modelling your pants (over trousers please, no flesh required!) to Helen Burgess, firstname.lastname@example.org, 62 Britton Street, London, EC4N 5UY) and see if they make it on to our online photo gallery.
First Choice Coffee will donate 10p to Hospitality Action every time a photo is submitted. The winning photo will win four tickets to the Hospitality Sparkle Ball on 14 October.Jason Atherton talks to Caterer about Hospitality Action dinner >>](http://www.caterersearch.com/Articles/2009/04/24/327314/jason-atherton-a-minute-on-the-clock.html)Â [Hospitality Action raises more than £100,000 for charity >>](http://www.caterersearch.com/Articles/2008/10/13/324002/hospitality-action-raises-more-than-100000-for-charity.html)Â [Marco Pierre White stars in HA campaign >>](http://www.caterersearch.com/Articles/2007/12/13/317860/marco-pierre-white-stars-in-ha-campaign.html)Â [3663's Fred Barnes becomes chairman of Hospitality Action >>](http://www.caterersearch.com/Articles/2008/06/19/321571/3663s-fred-barnes-becomes-chairman-of-hospitality-action.html)Â *By Daniel Thomas* Â E-mail your comments to [Daniel Thomas](mailto:email@example.com) here. Caterersearch.com jobs Looking for a new job? Find your next job here with [Caterersearch.com jobs](http://www.caterersearch.com/jobs) Â