Hilton London Metropole, the largest Hilton outside of the US, is set to complete a multimillion-pound refurbishment this summer across every aspect of the property.
"Forget whatever you know about the hotel, no element of the hotel will be left unchanged except for its fantastic location," said area general manager Remco Norden, speaking to The Caterer.
The refurbishment started last autumn and has seen the property's 1,096 guestrooms and suites transformed. The venue's four restaurants and bars will be relaunching with new drinking and dining concepts, including an all-day British brasserie and a market-style outlet celebrating London's street food scene.
The bar in the property's east wing will nod to east London in its design, artwork and name, and the new interior design across the entire hotel will feature a strong ‘London' theme.
The refurbishment will also see the opening of a 2,153 sq ft fitness studio, and extensive renovations are being made to the 35 event spaces and meeting rooms, including two dedicated hybrid meeting rooms and three ballrooms, which total over 49,500 sq ft in size.
The hotel, which has been owned by Henderson Park Capital for the past three years, has remained open for NHS workers, stranded passengers and vulnerable people, with around 15,000 beds arranged for NHS workers since the start of the pandemic. Its kitchens have also remained open for social enterprise Open Kitchen to accept deliveries and provide free meals to those in need.
Sustainability has also been prioritised during the refurbishment – new staff uniforms will be made from sustainable materials, such as recycled plastic, and all food and beverage outlets will focus on using British produce, with the hotel's event catering committed to a zero air miles menu.
Norden said: "It's a fantastic opportunity for us to remain among the leading hotels in Europe and, being the largest Hilton outside the US, we have a lot to live up to."
He added: "We have confidence that the industry will rebound and that London will remain on top of every bucket list for every segment, hence the significant investment in the hotel, and this refurbishment puts us in a great place to capture a large share of the pent-up demand of leisure travellers this summer."
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