Bespoke Hotels has taken over the management of the 72-bedroom Duke of Cornwall hotel in Plymouth following the sale of the property to Singapore-based Fragrance Group.
The Grade II-listed building, which dates back to 1863, has been sold off a guide price of £6m by Jonathan Morcom and Walter Combstock, who have run the hotel for 18 years. Savills advised the seller'
Bespoke Hotels has secured a long-term lease to operate the business, which was previously a member of the Best Western consortium.
Combstock, outgoing managing director of the hotel, said: "We have noted the success of Bespoke Hotels across the south west of England and look forward to the hotel's high standards of service and guest satisfaction continuing under their banner. We are confident Bespoke will take the property to the next level and make a real success of it."
Graham Marskell, managing director of operations for Bespoke Hotels, added: "The property has long been on our radar as an architectural icon across Plymouth and Devon, so we are excited to continue upholding the high standards established by the hotel team and will be working to ensure there is no disruption to existing customers."
Fragrance Group now owns six operational hotels in the UK, including the Imperial in Blackpool, the Townhouse in Manchester and the Crown hotel in Harrogate. It is also the owner of a further six properties in Liverpool, Bath, Torquay and Paignton, which are in the the process of being developed as hotels.
Formed in 2000, Bespoke Hotels owns and manages more than 200 properties worldwide.
Savills advised the sellers of the Duke of Cornwall.