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Best Western research finds men have lost life skills

19 May 2014 by
Best Western research finds men have lost life skills

Best Western is introducing experience packages of "lost dad skills" for men, after its own research found that men today are more likely to own a sewing kit than a tyre puncture toolkit.

The package, set to coincide with Father's Day on 15 June, will include having the chance to learn skills such as boning a chicken, dry-stone walling, gutting a fish, and navigating the stars.

The Lost Skills Experience weekends also include a choice of bread making; gardening; making a fish stock; beekeeping; rambling; and wild swimming.

Each package includes at least one overnight stay in a suitable Best Western Hotel property, plus breakfast, sessions in your chosen skills, dinner and any additional benefits such as the use of the hotel spa or a local guide.

The hotel's research asked 2,000 men if they could complete 14 basic skills, including boiling an egg, sewing a button onto a shirt, changing a car tyre or putting up a shelf.

Although 65% of men said that they could change a bike tyre, only 45% said they actually owned the basic tools to do so, such as an inner tube and a bike pump.

Despite this, the poll found that today's men are more confident, with many saying they know more about such skills than their fathers or sons.

Regionally, the survey found that men in Scotland are more likely to own a sewing kit than a spade; those in the East Midlands are more likely to own a whisk than a car jack. However, it showed that men in the south west are more likely than anyone else in the country to own tools such as a hammer.

Best Western Hotels GB operates over 275 hotels across Great Britain, with each hotel aiming to reflect the history and traditions of its local area.

Best Western adds new PLUS hotels to its portfolio >>

Best Western divides hotels into three brands >>

Best Western aims to have electric car charging stations at 135 hotels by September >>

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