The Caterer
Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Branded hotels expect rise in revpar in 2008

31 January 2008 by

Branded hotel operators have brushed off fears over a drop in consumer spending, with the vast majority expecting revenue per available room (revpar) to increase this year, research has revealed.

An in-depth survey of 111 hoteliers, conducted by TRI Hospitality Consulting, showed that 83% expect a rise in revpar this year, compared with 2007.

London hoteliers are more positive than those in the rest of the UK, with 37% of operators in the capital expecting revpar growth of more than 5%, compared with 29% in the provinces.

Mark Dickens, managing director of the HotStats report at TRI, said: "The general high level of confidence amongst UK's hoteliers is surprising, given that most indicators are telling us that 2008 will be a much tougher year for the UK economy than 2007."

Tightening economic conditions will see mid-market sector lose some business and leisure custom to the budget sector, but the mid-market brands will not "take this lying down", according to Dickens.

"They are likely to galvanise all of the sales and marketing tools in their arsenals which will result in the budget and mid-market sectors competing ever more keenly on price over the coming months," he said.

Credit crunch won't affect hotel market >>

UK hotel market remains strong >>

Hotel market set to slow, but no recession >>

Budget hotel boom >>

By Daniel Thomas

E-mail your comments to Daniel Thomas here.

The Caterer Blog](http://www.caterersearch.com/blogs/catering-news-blog/) Catch up with more news and gossip on the Caterer Blog here
[Newswire For the latest hospitality news, sign up for our e-mail news alerts.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking