Hilton has launched the first of its US economy brand Hampton in Europe in Corby, Northamptonshire, with a view to opening a further 20 in the next few years.
The 88-room Hampton by Hilton Corby/Kettering is a franchise, owned and operated by the management company Hotel Solutions London Limited (HSL).
Pearl Pailihawadana, HSL operational director, said: "With our opening of the first Hampton by Hilton in Europe, HSL is joining the Hilton family and in conjunction with Ramesh Dewan has made a commitment of owning and operating 20 new Hampton by Hilton's over the next few years."
Key features of Hampton by Hilton include a hot breakfast, 100% satisfaction guarantee and complimentary high-speed internet access throughout the hotel.
Simon Vincent, president for Hilton in the UK and Ireland, said: "We currently have 75 hotels across the UK and Ireland, and we look forward to doubling this figure in 10 years."
In June 2007, Caterersearch revealed Hilton had entered into a separate development agreement with hotel franchise owner and operator Somerston Hotels UK to introduce 25 new Hamptons across the UK.
A Hilton spokeswoman confirmed that deal was moving ahead well and a further announcement would be made in due course.
Since the reunification of Hilton in 2006 the group has been looking at importing some of its US only brands to the UK to differentiate its Hilton hotel product. There are more than 1,500 Hamptons worldwide with more than 140,000 rooms.
By Gemma Sharkey
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