Hallmark Hotels has acquired a former Ramada hotel to take its estate to six properties.
The deal will see the hotel renamed Hallmark Gloucester. All 75 staff at the hotel will be retained and it is to undergo a £3m refurbishment in a bid to bring it up to a four-star property, in line with the rest of the collection.
The hotel is two miles from Gloucester city centre and includes a pool, health club and beauty salon, as well as corporate and events facilities.
Hallmark managing director Arnold Schnegg said: "Hallmark Gloucester is a fantastic property in a great location and will make an excellent addition to the Hallmark portfolio. The refurbishment will begin in January 2011 and in the mean time we will be bringing the service and standards up to the level our customers expect from our hotels."
Hallmark has hotels in Bournemouth, Manchester, Derby, Carlisle and Hull.
By Neil Gerrard
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