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London hotels record strongest August room rate growth for six years

12 September 2018 by

A 7.5% increase in demand for rooms in London hotels secured the highest August average daily (ADR) and revenue per available room rates (revpar) in the capital for six years, according to preliminary results from data company STR.

ADR and revpar increased by 2.5% to £145.45 and 8.2% to £126.29 year on year respectively last month, alongside a 5.6% rise in occupancy to 86.8%. Supply increased marginally by 1.8%.

A spokesperson for STR said: "The absolute ADR and revpar levels were the highest for an August in London since 2012, when the market hosted the Summer Olympics."

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Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

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