The Caterer

New Mercure hotel for Heathrow following refurbishment and rebranding

30 March 2015 by
New Mercure hotel for Heathrow following refurbishment and rebranding

The 184-bedroom Mercure London Heathrow hotel has opened following a multi-million pound, six-month refurbishment and rebranding from a Comfort hotel.

Crimson Hotels is the owner and operator of the property, following the signing of a franchise agreement with Accor.

Featuring design elements reflecting its location, such as a wall made from leather luggage, the hotel includes Borders restaurant and bar, a Costa coffee shop, gym and extensive meeting facilities.

Jonathan Sheard, senior vice-president operations, luxury, upscale and midscale hotels, Accor UK & Ireland said: "The hotel's new look reflects our commitment to providing excellent facilities in each hotel across the country."

Crimson is the owner, operator and developer of 13 branded hotels in London, Portgual and Dubai, through agreements with Accor, Intercontinental Hotels Group, Choice Hotels, Wyndham Hotels and Resorts and Hilton Worldwide.

Mercure, which is one of 14 brands owned by Accor, comprises 700 hotels in 52 countries.

Accor signs five new hotels >>

Accor to expand in UK with seven Ibis hotels >>

New Doubletree by Hilton for London Victoria >>

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!