Perthshire hotels join forces to film green credentials
A group of competing hotels in Perthshire have come together to produce a film showcasing the area's environmental tourism credentials to audiences throughout the UK and overseas.
Co-ordinated by Perth & Kinross Council, with support from The Green Tourism Business Scheme and the European Regional Development Fund, the film features Perthshire's Green Resorts group working together to exchange ideas and promote sustainability.
Hotels featured include Gleneagles, Crieff Hydro, Duchally Hotel and Country Estate, Hilton Dunkeld House and Atholl Palace.
The Perthshire's Green Resorts - A Shared Journey film will be used to heighten environmental awareness with other local tourism enterprises, for staff training at the resorts and as a promotional tool for visitors both in the UK and internationally. It will feature on the websites of the five Green Resorts and is also available to view online on the GreenTourismGTBS YouTube channel.
Andrea Nicholas, managing director of the Green Tourism Business Scheme, said: "I've been involved with green tourism initiatives for many years and this is the first time I've seen a group of potentially competing hotels working so well together."
Laurence Hicks, director of CLC Leisure, which owns Duchally Hotel & Country Estate, said that all the featured hotels were reaping the rewards of operating in a sustainable manner. "This film clearly demonstrates that green is good for business - how the application of sustainable business practices can drive down costs, make operational improvements and attract more visitors."
Hicks explained that as well as using recycled water and taking energy saving measures, Duchally also used electric vehicles and had created a wildlife habitat.
The members of Perthshire's Green Resorts have met regularly for the past two years to share ideas about how their businesses can become more sustainable.
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By Janet Harmer
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