Plans revealed for Eastbourne townhouse hotel

22 January 2015 by
Plans revealed for Eastbourne townhouse hotel

The owners of the former Ambassador hotel in Eastbourne have unveiled plans for its refurbishment and relaunch under the management of Premier Cru.

The hotel, in Eastbourne's Howard Square, was bought by Kuwaiti European Holdings (KEH) in September 2012. At the time it said it would invest £1.5m in improvements.

The refurbishment will now take place throughout 2015, before the hotel opens as the Southdown hotel on 14th February 2016.

It will be managed by Premier Cru, which manages 14 hotels, including the Montagu Arms in Beaulieu, Hampshire, and Lords of the Manor, Upper Slaughter, Gloucestershire.

Premier Cru partner Iain Shelton said: "We tend to think of overseas investment in terms of London's booming property market, but this exciting new project demonstrates that for the right locations, such as Eastbourne, imaginative new projects are possible."

The Southdown, positioned as a townhouse hotel, will operate at four-star standard. It will include a brasserie and a private cinema.

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking