PPHE Group has signed a deal to open a new 160-room art'otel at London's Battersea Power Station, to open in 2019.
It announced news of the signing of a hotel management agreement with Battersea Power Station Development Company (BPSDC) to the City this morning.
The art'otel will be developed by Battersea Power Station and managed by PPHE, and will offer a number of skyline floors boasting panoramic views, a roof garden, an outdoor rooftop pool and bar overlooking the former power station's chimneys, a destination restaurant and a double height bar with views across the power station and the London skyline.
The art'otel brand, as its name suggests, puts art-inspired interiors at its heart. PPHE said it was yet to announce the artist it would work with on its Battersea hotel but that it was likely to be an acclaimted local or national artist.
Boris Ivesha, president and chief executive officer, PPHE Hotel Group, said: "We are delighted to have signed this hotel management agreement, which will further expand our presence in London. The Battersea Power Station Development will transform London's skyline; creating a new destination and hub for local communities, visitors and residents. As a company we take pride in opening hotels, restaurants and bars in areas which are embarking on new urban and community journeys and the Battersea Power Station project is a spectacular example of this. art'otel perfectly complements the shareholders of Battersea Power Station's vision and we look forward to working together to create a new chapter in London's history over the next four years."
Rob Tincknell, chief executive of Battersea Power Station Development Company, said: "We are incredibly excited to be announcing this important transaction and for it to be with such an innovative hotel company. The selection process to find the right brand and operator was a very competitive and thorough one, involving the leading hotel brands from around the world. art'otel was a standout winner, a brand unlike anything we have seen in London to date, and it is particularly fitting for it to have art at the very heart of the brand and the hotel itself. I am confident that together with art'otel we will deliver a beyond expectations hotel."