Smith Travel Research and The Bench join forces for global hotel benchmarking service

27 September 2006
Smith Travel Research and The Bench join forces for global hotel benchmarking service

US company Smith Travel Research (STR) and UK hotel data provider The Bench have joined forces to create a global benchmarking service.

The two companies have merged their hotel performance tracking businesses to create a service that will provide performance metrics on a daily, weekly and monthly basis for destinations around the world.

Jonathan Worsley, chairman and co-owner of The Bench, said: "There is a real need within the industry to provide a global solution to hotel benchmarking data and we are delighted to now offer such a product by combining forces with STR."

As part of the deal STR has purchased a minority stake in The Bench.

You can sign up for daily bench marking with The Bench through CatererSearch here >>

Also check out the CatererSearch Trends and Data section >>

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking