Smith Travel Research launches new global hotel benchmarking service

07 April 2008 by
Smith Travel Research launches new global hotel benchmarking service

Smith Travel Research (STR) has launched a new global hotel benchmarking service in association with Deloitte's HotelBenchmark.

STR Global has more than 36,000 hotels in 369 markets and 94 countries in membership providing hotel data.

In 2006 STR joined forces with UK hotel data provider The Bench and as part of the new tie-up The Bench and HotelBenchmark names are expected to be phased out.

Randell Smith, co founder and chairman of STR, said: "We're excited to be joining forces with well-respected organisations and the combined effort will allow the global hotel industry to enhance its position as a worldwide economic force."

For the latest hotel information visit Caterersearch's trends and data >>

Revpar drops by nearly 18% at London hotels >>

Smith Travel Research and The Bench join forces for global hotel benchmarking service >>

By Chris Druce

E-mail your comments to Chris Druce here.

The Caterer Blog]( Catch up with more news and gossip on the Caterer Blog here
[Newsletters For the latest hospitality news, sign up for our e-mail newsletters.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking