Search
The Caterer

The Swan hotel at Streatley sold to new hotel group headed by Hugh Osmond

30 November 2012 by
The Swan hotel at Streatley sold to new hotel group headed by Hugh Osmond

The Swan hotel at Streatley, near Reading, has been sold to a new hotel company headed up by pubs and pizza entrepreneur Hugh Osmond.

The 45-bedroom hotel was sold by former owner Nike Group Hotels, which ran it for more than a decade but now aims to concentrate on other business interests.
The new owner is Rare Bird Hotels, a new hotel group set up by Osmond, founder of Punch Taverns, who previously worked with Pizza Express. The group said it has ambitious plans for the Swan including a comprehensive refurbishment.

The hotel was sold for an undisclosed sum off a guide price of £6m.

Occupying a prominent position next to the River Thames, the Swan is a 45-bedroom four-star hotel with extensive restaurant and conference facilities, a riverside bar and terrace, and a spa with mineral pool.

Jonathan Wren, a director within the hotels department of Colliers International, which advised on the deal, commented: "The marketing and sale of the Swan proved once again that despite all the talk of doom and gloom in the provincial hotel market, there are always buyers for quality businesses."

Previously called the Swan Diplomat hotel, the Swan was once a 17th century inn. It was mentioned in Jerome K Jerome's Three Men in a Boat, and owned by Danny La Rue in the 1970s.

Two new general manager appointments for Puma Hotels >>

Nike adds Swan Diplomat >>

TagsHotels
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.