Located on the outskirts of Manchester city centre, close to the Manchester Velodrome and Etihad Stadium, the hotel was previously managed by Prima Managed Hotels (also known as Finney Management). However, when Prima Hotel Group, parent company of the managed division, went into administration, James McGarr, managing director of 888 Hotel Company, pulled out of the agreement with Prima.
Tower Hotel Management, which operates a portfolio of properties under a variety of brands including Hampton by Hilton, Holiday Inn and Holiday Inn Express, is part of the real estate and investment company Peel Group.
James McGarr, managing director of 888 Hotel Company, said: "We are very excited at this appointment. The undoubted expertise of the Tower Hotel Management team along with the enormous range of services of the Peel Group will bring real benefits to the hotel and we look forward to a long and prosperous relationship."
Peter de la Perrelle, managing director of Tower Hotel Management, added: "We look forward to working in partnership with the owner to drive his business forward."