Travelodge is expanding into the conference market with the opening of meeting rooms in 60 of its hotels.
The budget hotel group claims that it will offer "the best value meeting room proposition in the marketplace" with rooms available from £200, including breakfast. This figure - which equates to a delegate rate of £25 per head - Travelodge said compares favourably with rival companies such as Premier Inn, which charge £200-1500, Ibis, (£300 plus) and Holiday Inn (£200 without breakfast).
Capacities vary with rooms varying in size from those that will be able to accommodate eight people up to 150 delegates.
Grant Hearn, chief executive of Travelodge, said that it is a challenge for businesses to find inexpensive meeting space, especially in major city centres. "Therefore to support our business customer base, which has doubled in terms of growth and revenue within the past 12 months, we are launching a new meeting room service in 60 of our hotels.
"Our meeting rooms have been designed in line with our room product, so that they offer everything you need to run an effective meeting at a great value price."
Hearn added that business customers are expected to spent more than seven million nights with Travelodge this year. "We are receiving around 1,000 new business customer leads every week which is a 22% increase on the same period last year."