Travelodge-Premier Inn tie-up stalled over price

20 March 2008 by
Travelodge-Premier Inn tie-up stalled over price

Merger talks between Travelodge and Whitbread broke down after the hotel operators failed to agree on an estimated £900m sale price, Caterersearch has learnt.

Sources close to the deal said despite talks between Premier Inn and Travelodge starting as far back as January they came to an abrupt halt on Wednesday after the value of Travelodge was deemed too expensive given the current global credit crunch.

Whitbread had been keen to do a deal with Travelodge's owner Dubai International Capital (DIC) to create a budget hotel super group with 800 hotels worth some £3b and had reportedly paid out millions in preparation fees but ultimately got cold feet.

Travelodge is believed to be concerned about the negative impact on staff that the high-profile takeover bid may have had.

Both Whitbread and Travelodge owner DIC have confirmed talks are over and that their focus remains on growing their respective budget hotel businesses.

Whitbread to merge with Travelodge? >>

Caterer Blog: Budget hotel bonanza >>

Huge growth predicted for budget sector >>

Dubai investment company buys Travelodge for £675m >>

By Gemma Sharkey

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