The Caterer
Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

World Cup fever boosts German hotels in May

26 June 2006

World Cup fever helped the German hotel sector outclass its European rivals during May, according to a new report from market analyst The Bench.

Building momentum ahead of the month-long competition, average revenue per available room (revpar) leapt 35.8% year-on-year in May to €75.64 (£52.22) at German hotels.

This compared with an average revpar increase of 16.3% across Western Europe to €95.94 (£62.23) in the period.

Germany occupancy was 18.1 percentage points higher at 73.6% in May, and average rates were up 15% at €102.79 (£70.97).

Jamie Chappell, managing director of The Bench, said: "May has been a good month for European hotels. Germany is responsible for much of this as things started to gear up for the World Cup in June."

Chappell added that June and July looked like they would be strong months, but the threat of interest rate increases could adversely affect August trading.

Among the cities included in the report, Frankfurt achieved the highest revpar growth in May up 57.6% at €85.86 (£59.28) over the same period last year. Brussels was second with revpar 44.9% higher at €91.25 (£63).

German hoteliers face World Cup anticlimax >>

German hotels get dressed up for World Cup >>

German hoteliers forced to slash prices after FIFA councils bookings >>

By Matthew Batham

Get your copy of Caterer and Hotelkeeper every week -

TagsTourism and Trends
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking