Play it again, Sam 13 December 2019 Sam Harrison returns to the floor at Hammersmith’s Riverside Studios, where his brasserie is set to be a blockbuster
In this week's issue... Play it again, Sam Sam Harrison returns to the floor at Hammersmith’s Riverside Studios, where his brasserie is set to be a blockbuster
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Top 100: Tony Troy, Principal Hotel Company

19 April 2018 by
Top 100: Tony Troy, Principal Hotel Company

Overall ranking: 74 (new entry)

Hotelier ranking: 15 (new entry)

Snapshot Tony Troy is chief executive of the Principal Hotel Company (PHC), a 34-strong hotel collection created from a portfolio of properties built up by American private investment firm Starwood Capital, which was founded by Barry Sternlicht, the man originally behind Starwood Hotels & Resorts. The new company has evolved from the consolidation of the collection of hotels Sternlicht acquired between 2013 and 2016, including the Principal Hayley Group of 22 four-AA-star hotels for £365m, De Vere Venues (£231m), Four Pillars Hotels (£90m) and two hotels within the Town House Collection (for an undisclosed sum). Following investment of more than £300m, PHC has created two distinct brands from the disparate collection of properties: Principal, an urban lifestyle brand, and De Vere, a collection of country house properties focusing on events, food and beverage spaces and gardens.

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