So very Moorish 13 September 2019 Stuart Procter and Ben Tish on the North African-inspired cuisine of Fitzrovia’s Norma, the Stafford Collection’s first standalone restaurant
In this week's issue... So very Moorish Stuart Procter and Ben Tish on the North African-inspired cuisine of Fitzrovia’s Norma, the Stafford Collection’s first standalone restaurant
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Wake-up call: ways of working with influencers 26 July 2019 by

Influencers can be great when it comes to providing advertising to an engaged audience. Caroline Swain explains the rules and regulations

The problem

Your restaurant or hotel's marketing team wants to use social media influencers. You've read news stories about brands being called out for not working correctly with influencers and you want to make sure your brand is protected.

The law

The primary regulation when it comes to marketing is the Consumer Protection from Unfair Trading Regulations 2008 (CPUT), which restrict what brands can do in their marketing practices, including 31 blacklisted practices which are unfair and prohibited.

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