Arbutus team unveil name of new restaurant

23 April 2007 by
Arbutus team unveil name of new restaurant

Will Smith and Anthony Demetre, owners of the multi-award-winning restaurant Arbutus in London's Soho have unveiled the name of their second restaurant, Wild Honey.

Asked where the name had come from, Demetre said: "I came up with it initially, but it was a joint decision. I know it's a bit off the wall, but I think it says informality, which is what we're about. I love it."

Wild Honey will share the same philosophy as its sister restaurant, Arbutus, one of Caterer's Adopted Businesses, serving great food and wine in informal surroundings at affordable prices.

The 70-seat restaurant, situated on the site of the former Drones Club in St George Street, will open late May or early June.

• See this week's Caterer for our sixth instalment on Adopted Business Arbutus.

Arbutus owners close to completing second site deal >>

Arbutus: Winning a Michelin star >>

Michelin stars released by the new Michelin Guide >>

London's Arbutus triumphs in Remy Martin Restaurant Awards 2007 >>

By Amanda Afiya

E-mail your comments to Amanda Afiya]( Honey) here.

Get your copy of Caterer and Hotelkeeper every week -

[Sudoku]( "A new puzzle every day!") Join the craze and play Sudoku online!
[Newswire For the latest hospitality news, sign up for our e-mail news alerts.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking