Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Casual Dining Group moves into grab-and-go market with franchise agreement

27 November 2018 by
Casual Dining Group moves into grab-and-go market with franchise agreement

The Casual Dining Group is poised to move into the grab-and-go market after winning a franchise tender for Warrens Bakery.

The group will open its first Warrens Bakery outlet a Bristol Airport in autumn 2019.

The bakery, which was founded in 1860 and is the world's oldest Cornish pasty maker, has stores across the UK.

Casual Dining Group's first franchised outlet will be an 84-cover venue selling an all day menu of hand-made pasties, pastries and sandwiches.

Future growth will be targeted at airports and major train stations.

Mark Nelson, managing director of concessions and franchising at the Casual Dining Group, said: "We are delighted to be working with Warrens Bakery; it's a highly respected, quality brand with a strong heritage that allows us to enter the grab-and-go space. The look and feel of the site is rich and authentic, just like its food, and we're confident it will be well received when we take it to the wider market.

"While this first partnership opening is at an airport, I very much see the opportunity to target other major transport hubs across the UK with Warrens Bakery sites, bringing award-winning Cornish pasties, hand-made sandwiches, sweet treats, fresh coffee and excellent service to commuters and travel-weary passengers when they need it most."

Mark Sullivan, chairman of Warrens Bakery, added: "In Casual Dining Group we have found the perfect partner, they are operational experts and together we can take Warrens Bakery to new profile destinations across the UK in a variety of formats ranging from café to kiosk."

Casual Dining Group to receive £30m cash injection>>

Get The Caterer every week on your smartphone, tablet, or even in good old-fashioned hard copy (or all three!).

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking