The Caterer

Ed's Easy Diner shuts up shop in Belfast

23 December 2016 by
Ed's Easy Diner shuts up shop in Belfast

Giraffe Concepts, the new owner of Ed's Easy Diner, is closing the Belfast outlet, two months after acquiring 33 sites of the retro American diner group.

Owned by Boparan Restaurant Holdings, which also includes Harry Ramsdens, FishWorks and the Cinnamon Collection in its stable, Giraffe took on the outlets and head office in October, safeguarding around 700 jobs.

A further 26 sites were placed in administration with KPMG, with the loss of 379 jobs.

Sam Wignell, brand director of Ed's Easy Diner, said that the company had moved quickly to improve the quality of food and service across the brand following the acquisition.

"We have also looked closely at the performance of each site and realised that unfortunately Belfast (in Boucher Square) is not a viable business and will therefore be closing. We would like to emphasise, we see a great future with the Ed's Easy Diner brand and we will be investing significantly in the business over the coming months and years," he said.

Giraffe owner buys 33 Ed's Easy Diners, 26 in administration >>

Ed's Easy Diner could be sold at a cut-price >>

Harry Ramsden's owner acquires Tesco's Giraffe restaurants >>

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