French chefs' backlash over ‘food porn' photos

17 February 2014 by
French chefs' backlash over ‘food porn' photos

A group of leading French restaurateurs, including one with three Michelin stars - are campaigning to ban smartphones, and the culture of photographing dish after dish with them, from the restaurants.

Alexandre Gauthier, chef at the Grenouillere restaurant in La Madelaine-sous-Montreuil, 40 miles from Calais, told La Voix du Nord

"There is a time and a place for everything. Our aim is to create a special moment in time for our clients. And for that, you have to switch off your phone."

Gauthier added that his customers sometimes set off a series of flashes and repositioned their tables, or sometimes let their dishes to go cold in order to take photos.

"It's flattering in a certain way," he said. "But we want to encourage people to relax."

Gauthier has since introduced a symbol on his menus depicting a camera with a line through it, although cameras are not officially banned at his restaurant.

Meanwhile, Gilles Goujon told the Midi Libre newspaper that he wanted to ban cameraphones at his three Michelin-starred restaurant, L'Auberge du Vieux Puits, in Fontjoncouse, near Perpignan.

"If people take a photo and put it out on social media, it takes away the surprise," he said. "It takes away a little bit of my intellectual property too. Someone could copy me. Plus a photo taken on an average smartphone is rarely a great image. It doesn't give the best impression of our work. It's annoying."

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking