Growing consumer demand for calorie information on menus

04 February 2009 by
Growing consumer demand for calorie information on menus

Consumer demand for nutritional information on menus is growing, according to a survey of major restaurant and pub operators in the UK.

The survey of 35 restaurant and pub chains, representing more than 7,000 units, found that more than 60% had seen an increase in demand for nutritional information in the past year.

The study, conducted by Redpoint Research on behalf of software firm Fretwell-Downing Hospitality, showed that 81% believe the demand from customers will only increase.

The operators questioned believe that this thirst for knowledge is being driven by the consumer, rather than the Food Standards Agency (FSA), which recently made public plans to introduce voluntary menu labelling.

The survey also found operators were split as to how best to meet this growing demand between sending samples to a laboratory and purchasing nutritional analysis software to do it themselves.

Last month the UK's largest contract caterer Compass Group threw its weight behind the FSA's menu labelling scheme, despite the British Hospitality Association describing it as a potentially costly burden on restaurants.

High street restaurant chains serving too much salt in meals >>

FSA insists it won't be ‘calorie police' for menu labels >>

Restaurant chains in NYC must display calorie count on menus >>

By Chris Druce

E-mail your comments to Chris Druce here. jobs
Looking for a new job? Find your next restaurant job here with jobs

The Caterer Blog]( Catch up with more news and gossip on the Caterer Blog here
[Newsletters For the latest hospitality news, sign up for our e-mail newsletters.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking