La Tasca to launch Sam & Maxie's brand

15 December 2005
La Tasca to launch Sam & Maxie's brand

Restaurant group La Tasca is to attempt to refine leisure park dining with the launch of a new restaurant brand next year.

Sam & Maxie's will be a new bar, grill and smokehouse. The first restaurant will have 140 seats and a predicted average spend of £15.

It will have separate lunch and dinner menus, and staff will be trained to prepare signature dishes on site in smoke ovens.

La Tasca chief executive James Horler said: "We will be pitching in above the current offerings, because this is the way the casual dining market is moving in the UK."

Group turnover in the six months to 30 October increased 18.5% to £27m (2004: £22.7m). Pre-tax profit soared by 93%, from £1.4m last year to £2.7m in 2005.

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking