The Caterer
Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Leon announces expansion drive as it opens new London site

08 September 2014 by

Fast-casual group Leon Restaurants has confirmed plans to open four new sites in London by the end of the year, with the first set for Farringdon this month (September).

The new shop will offer the brand's usual combination of all-day, eat-in and takeaway options.

The other sites confirmed so far are Tottenham Court Road, and Victoria Place in Victoria Station. All are part of a new period of expansion for the brand, which is also hoping to open 12 more locations by the end of 2015.

The brand is also considering sites outside of London, and even hoping to be in the United States by 2016.

Originally co-founded by John Vincent and Henry Dimbleby, with chef Allegra McEvedy, Leon was started with a view to creating a "fast-food"-style operation that served high-quality, healthier options. It offers a range of dishes changing throughout the day, such as porridge, egg pots, pastries and cakes, wraps, salads, flatbreads, mezze plates, tagines, meatballs and burgers.

It also sells milk-free shakes, juice, coffee, tea, and alcohol in the evenings, and its menu points out health-conscious characteristics, such as wheat and gluten free, dairy free, vegetarian, low glycaemic load, low saturated fat, and "treat".

The group currently runs to 17 sites, including Carnaby Street, Canary Wharf, Spitalfields, Brent Cross and Regent Street.

Leon to expand outside of London >>

Caterer and Hotelkeeper 100: John Vincent and Henry Dimbleby, Leon >>

Leon co-founder Allegra McEvedy to leave the business >>

The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking