Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Marco Pierre White-branded Criterion restaurant sold

31 March 2009 by
Marco Pierre White-branded Criterion restaurant sold

Iconic London restaurant the Criterion has been taken over by Vasily Sopromadze, a Georgian entrepreneur, as the first of a number of planned investments in the capital.

The Marco Pierre White-branded restaurant at Piccadilly Circus, which was run by White's business partner Jimmy Lahoud, has been taken over by Sopromadze's company Vox Restaurant.

Marco Pierre White acquired the restaurant from Forte in 2001, when it was managed by My Kinda Town, and the sale follows that of White's London restaurants the Mirabelle, Drones and Quo Vadis to Conduit Street Restaurants at the end of 2007.

Vox Restaurant plans to carry out a "gentle and sympathetic" restoration of the the Criterion including the refurbishment of the premises and upgrading of the kitchens and equipment. The group will relaunch the restaurant in May and plans to acquire other restaurant opportunities in central London.

Originally opened in 1874 as the Long Bar or Marble Hall, the Criterion is a Grade II-listed building that forms part of the 120,000 sq ft Criterion Theatre block which is owned by the Crown Estate. Interiors include a golden mosaic ceiling, set with semi-precious stones, and marbled floors.

The Criterion deal was brokered by property agent The Leisure Partnership, with a premium of £1.25m paid for the 25-year sub-underlease, which has a yearly rental of £525,000.

Property agent Jarman & Co acted for Vox Restaurant.

Marco sells three London restaurants >>

Sam and Eddie Hart to relaunch Quo Vadis >>

Marco casts eye over Criterion >>

Exclusive: Marco Pierre White on why he's back behind the stove for TV's Hell's Kitchen >>

MPW's US TV career bombs >>

By Kerstin Kühn

E-mail your comments to Kerstin Kühn here.

Caterersearch.com jobs
Looking for a new job? Find your next restaurant job here with Caterersearch.com jobs

Blogs on Caterersearch.com](http://www.caterersearch.com/blogs) Catch up with more news and gossip on all Caterer's blogs
[Newsletters For the latest hospitality news, sign up for our e-mail newsletters.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.


Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking