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McDonald's Restaurants

22 September 2009 by
McDonald's Restaurants

McDonald's opened its first franchised US restaurant in Illinois 1955 and its first UK restaurant in London in 1974.

The company now has more than 30,000 restaurants across the world in 119 countries serving 52 million people a day. At one time, it was the largest fast-food chain in the world, although it has now been overtaken by sandwich chain Subway and KFC owner Yum!.

More than 70% of McDonald's restaurants worldwide are owned and operated by franchisees, although this figure drops to around 30% in the UK.

The UK operation is made up of 1,200 restaurants serving 2.5 million customers a day and employing more than 67,000 staff.

McDonald's has made great strides in recent years in its efforts to shake off the tag as a provider of low-value, low paid "McJobs".

It launched a campaign to get the term McJob removed from the Oxford English Dictionary and followed this up with an advertising campaign highlighting the career opportunities at the company.

In the UK, McDonald's has invested heavily in staff initiatives, including apprenticeship schemes, nationally recognised qualifications and pledges to give opportunities to the long-term unemployed.

It is schemes such as these that have seen the company receiving accolades at Caterer'sBest Places to Work in Hospitality awards for three years in succession, including the overall "Platinum" award in 2007.

On this page, we round-up all the news, analysis and comment on McDonald's, including its staffing and recruitment initiatives.

News

McDonald's loses eight-year trademark battle against Malaysia's McCurry

McDonald's HR boss is new chairman at People 1st

Industry criticises plans for McDonald's to be sole Olympics food brand

RSPCA names restaurant and pub finalists for its Good Business Awards

Polish McDonald's staff lose racial discrimination claim

McDonald denies plans to open McCafés in the UK

McDonald's achieves record growth in the UK

McDonald's lauded by RSPCA in Good Business Awards

McDonald's to scrap ‘one price fits all' strategy

McDonald's to trial new look restaurants

Recruitment and staffing strategy

Industry celebrates Best Places to Work in Hospitality

McDonald's extends long-term unemployed pledge nationwide

McDonald's launches apprenticeship scheme for staff

McDonalds to create 4,000 jobs in UK

McDonald's to invest ‘heavily' in staff recruitment and training

McDonalds to offer nationally recognised qualifications

McDonald's ‘McJob' definition under review

Features

Is McDonald's still lovin it?

McDonald's bites back

Comment

McDonald's food brand monopoly at London Olympics not set in stone

McDonald's Restaurants on the web

McDonald's UK official website

Profile: McDonald's UK chief executive Steve Easterbrook

Profile: McDonald's UK chief people officer David Fairhurst

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