Pho set to open two more London sites by early 2015
Vietnamese restaurant group Pho is set to open two more sites in London by early 2015.
The first will be a 75-cover site in Bedford Hill, Balham, and the second is expected to be a 50-cover venue in central Covent Garden. Balham will open in November, while Covent Garden is planned for early next year.
The 12-site group is also looking to expand outside of the capital, including in Birmingham's Grand Central Station, in September 2015. This will form part of a general expansion drive that will see the group aim for 25 sites in the next two to three years.
Pho's menu features street food-inspired Vietnamese dishes, including spring rolls, goi salads, prawn and chicken curries (com tam), bun noodles, and the eponymous noodle soup pho, and pho tao, which includes flat noodles served with a choice of protein, such as beef, prawns, chicken or tofu.
The décor is a deliberately shabby-chic imagining of Vietnamese-style streets and stalls.
Founded by Stephen and Juliette Wall in 2005, Pho now runs to 10 locations in London, including Clerkenwell, Spitalfields, Islington, Oxford Circus, Soho and Stratford. It also has a sites in Brighton and Leeds.
