Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

Selfridges extends Pierre Koffmann's pop-up restaurant yet again

28 October 2009 by
Selfridges extends Pierre Koffmann's pop-up restaurant yet again

Selfridges has been extended for the third time, the department store announced today.

The former three-Michelin-starred chef patron of the famous La Tante Claire restaurant will now run the temporary eatery on the roof of the Oxford Street store from 2 November to 27 November.

The 80-seat Pierre Koffmann Restaurant on the Roof, which formed part of the inaugural London Restaurant Festival, was initially scheduled to run for one week, from 8-13 October. It was then extended for an extra three days, before a further extension to 31 October.

Today's announcement - the final extension, according to Selfridges - means the restaurant will have run for more than seven weeks in total.

Chefs Eric Chavot and Bruno Loubet will work full time on the restaurant until its closure, while more wines have been added to the menu, including Clos d' Ambonnay 1995 at 6,400, Martin Rothschild 1959 at 3,995 and Y'quem 1949 at 5,000.

Ewan Venters, food and restaurants director at Selfridges, said: "The appetite for the restaurant has been phenomenal. We have seen a constant stream of City workers entertaining, and banks have approached me looking to hire out the whole venue."

So far Selfridges has received almost 10,000 calls and 8,000 e-mails requesting reservations. More than 70% of customers who attended in the first 15 days of the pop-up requested a second booking, which, at the time, Selfridges could not fulfil.


Pierre Koffmann returns to the stove for London Restaurant Festival >>

Pierre Koffmann to run Selfridges pop-up restaurant for an extra two weeks >>
Pierre Koffmann - Top of the pop-ups >>
Pierre Koffmann still has it in him, says critic >>
Pierre Koffmann >>

By Daniel Thomas

E-mail your comments to Caterer News here.

If you have something to say on this story or anything else join the debate at Table Talk - Caterer's new networking forum. Go to www.caterersearch.com/tabletalk

Caterersearch.com jobs
Looking for a new job? Find your next restaurant job here with Caterersearch.com jobs

Blogs on Caterersearch.com](http://www.caterersearch.com/blogs) Catch up with more news and gossip on all Caterer's blogs
[Newsletters For the latest hospitality news, sign up for our e-mail newsletters.
The Caterer Breakfast Briefing Email

Start the working day with The Caterer’s free breakfast briefing email

Sign Up and manage your preferences below

Check mark icon
Thank you

You have successfully signed up for the Caterer Breakfast Briefing Email and will hear from us soon!

Jacobs Media Group is honoured to be the recipient of the 2020 Queen's Award for Enterprise.

The highest official awards for UK businesses since being established by royal warrant in 1965. Read more.

close

Ad Blocker detected

We have noticed you are using an adblocker and – although we support freedom of choice – we would like to ask you to enable ads on our site. They are an important revenue source which supports free access of our website's content, especially during the COVID-19 crisis.

trade tracker pixel tracking