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Vapiano hunts for franchisees outside London

12 March 2014 by
Vapiano hunts for franchisees outside London

Italian fast casual dining group Vapiano is looking for franchise partners as it attempts to expand across the UK.

The Germany-based group has 141 restaurants worldwide, of which around two thirds are franchised.

Vapiano so far has just two UK restaurants - both in London - with plans to open a third in Soho in June. It is also understood to be in advanced negotiations on a number of other sites.

It said it was also looking franchise its restaurants outside London in major cities across the UK.

The company's UK and US managing director, Phil Sermon, said: "Vapiano operates 141 restaurants worldwide, of which approximately two-thirds are franchised.

"The model has worked extremely well and we believe now is the time to replicate it across the UK.

"Our aim is to open many new restaurants in the UK in the coming years and while we aim to concentrate on London, we believe that there are superb franchise opportunities in the rest of the UK.

"We are looking for hands-on operators who have an excellent knowledge of their local market and the willingness and ability to build up a successful business there."

Vapiano franchising international CEO, Mario C. Bauer, added: "Our existing franchisees across the world have enjoyed outstanding success with their individual restaurants.

"A good example is Sweden, where two franchise partners have made a great success of their eight restaurants.

"We have worldwide success stories from Sweden to Taiwan and from Switzerland to Australia.

"We are confident that entrepreneurs in the UK will view a franchise with Vapiano as an excellent opportunity to be part of a successful and growing restaurant group with a worldwide presence."

Vapiano UK boss adds USA chief executive role >>
Vapiano reports pre-tax profit of £373,633 for 2012 >>

Vapiano appoints Phil Sermon UK managing director >>

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