Vietnamese restaurant group Pho secures £5m of investment to fund growth

30 July 2012 by
Vietnamese restaurant group Pho secures £5m of investment to fund growth

Vietnamese restaurant group Pho has secured a £5.2m cash injection to fund further growth and expansion.

Led by Stephen and Juliette Wall, Pho, which currently has seven outlets, has received the investment from ISIS Equity Partners.

The duo will remain at the helm of the company, with investors Ed and Tom Martin from the ETM Group continuing to support the group and Benoit Broch, who led the deal on behalf of ISIS, joining the board at Pho.

Stephen Wall commented: "We're thrilled to welcome ISIS to the business, after years of hard work resulting in seven successful Pho sites - getting the right partner to help us reach the next stage of growth was crucial.

"Jules and myself remain at the forefront of the business and are more committed than ever to bringing great Vietnamese food to London and the UK. The ISIS partnership will enable us to spend even more time and resource on making the customer experience even better."

Pho specialises in the traditional Vietnamese pho noodle soup as well as Vietnamese salads and side dishes.

The group opened its first restaurant in 2005 in Clerkenwell and further sites followed in the West End and at Westfield White City in 2008. In 2010 Pho opened its first restaurant outside of London, in Brighton, as well as a site in Soho. Pho Westfield Stratford opened in 2011 and a restaurant in Spitalfields in 2012.

Vietnamese restaurant chain Pho to open seventh outlet >>

Pho targets up to three London openings in 2011 >>

By Kerstin Kühn

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